• Company Name : Coby Comapny
  • About Us : Vision COBY was founded by Mr. Young Dong Lee in 1991, with the corporate objective of delivering value, quality, and innovation in consumer electronics products to all consumers at all levels of income. Mr. Young Dong Lee set this objective in the mid 1980's while building a separate, $100+ million wholesale distribution business in New York City. His distribution company sold a wide array of branded CE products. Yet despite the strong growth of his business, Mr. Lee was unhappy that many consumers could not afford the brand name CE products that he sold. Recognizing a significant opportunity to create a new kind of CE company, Mr. Lee created COBY and steadily built consumer brand equities through an ever-evolving product line and by staying true to the company's core idea and objective of delivering consumer value. This simple business objective still remains true today as COBY aims to evolve into a world class CE brand. Coby Comapny History & Product Evolution In the early 1990's, COBY's business consisted largely of stereo headphones, cassette players, and audio & video accessories. These main product categories evolved to CD players and portable stereo systems in the late 1990's, but remained focused on the audio category due to the barriers that prevented entry into a video market then dominated by few large manufacturers. However, the new millennium brought about few key changes: VHS technology gave way to DVD technology, and Apple's iPod brought about a new age of music downloading via the Internet. These major developments opened the door for COBY to enter into the video category as well as transition from CD based products to MP3 based products. As Coby gained more expertise in DVD technology, it combined DVD technology with another of COBY's core competencies - portable CE products. In the early 2000's, COBY successfully introduced its line of portable DVD players, and its early entry into the portable DVD player market resulted in substantial market share for the company. COBY also leveraged that success into its next emerging product category - digital photo frames. In fact, COBY was named the #1 selling digital photo frame brand in the US (in units) for calendar year 2008, according to renowned market research firm NPD.
  • Product/Service : tablet pc and mp3 mp4 etc, Ultra-portable netbook, Convertible Sports Neckband/Headband Headphones, Stereo Earphones with Microphone (Compatible with iPhone, Deep bass stereo headphones, 10 inch digital photo frame with multimedia playback
  • Country/Region : China >
  • Category : Computer Hardware & Software
  • Contact Person : legend zheng (Sales)
  • Link More : China Computer Hardware & Software ,China Laptops & Notebooks
  • Telephone :
  • Address : shenzhen, Shenzhen, Guangdong, China
  • Website : www.cobyusa.com/?
  • Business Type : Trading